Tuesday 21 April 2009

Metaphors to describe what your organisation does around equality?

I love metaphors! When they're fresh, they ignite our imaginations and stimulate our creativity. One exercise we do with our workshop participants is having them make metaphors for their organisation around equality and diversity and human rights. I've found that the metaphors this exercise produces give me a lot of insight into the nature and morale of each organisation around ethos’s around equality. 

They also provide me with a pretty good sense of how well that organisation will do in the near term. Here are a few of them. You might even be able to guess their names. As you read along, ask yourself, "What's a good metaphor for my organisation to describe equality?"


  • Our organisation when it looks at Equality it is like a super tanker. It's large and powerful, but moves slowly. Also, once the course is set, it's tough to change.
  • Our organisation is like a winery on equality. We have different products and some vintages are better than others. We also have two kinds of users: on the one hand we have connoisseurs who greatly appreciate what we've done; on the other hand, there are "Ripple drinkers" who take our software and manipulate to their own ends.
  • Our organisation on equality is like the sun shedding light on the computer world.
  • Working within our organisation on equality is like a nightmare. You'd like to get out of it but you need the sleep.
  • Our organisation on equality is like a galley ship without a drummer. We've got some people rowing at full beat, some at one-half beat, some at one-quarter beat, and some dead beats. Also, the captain is steering by the wake.
  • Working here on equality is like urinating in a dark suit. It's warm and it feels good, but it doesn't show.
  • Our organisation on equality is like a maze looking for a mouse.
  • Our organisation on equality is like a giant human body. Administration is the guts. Sales and marketing are the mouth. Corporate management is the mind making decisions. Human Resource is the reproductive system. And the secretaries and technicians are the skeleton that supports the body.

Here's a challenge to you: What is your organisation like when you describe the work there do around equality

What metaphors would you use to describe your organisation? By all means, please share!

  • What do you think?
  • Does it matter?

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